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Kasper Kasanen is a Helsinki-based, California-educated professional originally from Finland. Kasper is currently doing a Master of Science degree in Information and Service Management at the Aalto University with a Minor in Digital Product Management. He received his Bachelor of Science in Business Administration and Entrepreneurship degree from the prestigious USC University of Southern California in Los Angeles.

Kasper’s professional background is a blend of tech startups, media, and AD agencies. Some of the big name brands whose marketing strategies and campaigns Kasper has worked on include Sinebrychoff, Coca-Cola, Under Armour, Polestar, Puma, Saucony, and Electronic Arts (EA). On the other hand, Kasper’s technical and analytical background stems from his years working as a marketing lead at a Finnish tech startup, where growth hacking, user-centric problem-solving, and data-focused strategies provided him with sharp operational skills in managing fast-paced projects.

Kasper has also co-founded Hypend, the leading youth media in Finland and one of the largest digital streetwear communities in Europe. As the key force behind Hypend's online presence over the years, his expertise and cultural finesse goes unmatched in Scandinavia and the Nordic countries.

Currently working on: